This course meets the needs of excellent graduates who aspire to a global role in marketing.

On successful completion of this course, you'll be awarded:

• Advanced International Business Management and Marketing MSc from Newcastle University
• International Business Management MSc from the University of Groningen

This MSc degree covers the main aspects of business management and marketing in an international context. This includes:

• business strategy
• corporate finance
• customer relations management

What you'll learn

Your studies will involve comparative analyses of:

• countries
• institutions
• cultures
• markets

The course also covers the strategic decision making of companies operating within this environment.

You'll learn how to:

• analyse operations functions in different countries
• understand various institutional environments

You'll also develop a 'sharp eye' for operations management within international, multinational and transnational enterprises.

Professional skills

On completion of the course, you'll be able to demonstrate:

• knowledge of how to improve the quality of management, leadership and practice in international organisations
• improved capacity for enquiry, problem solving, critical thinking and analysis
• the ability to communicate and cooperate with individuals from different cultural backgrounds

Graduate destinations

Graduates from this course have undertaken various roles, including:

• managing director
• financial analyst
• legal contracts advisor
• project technical leader
• procurement agent
• category analyst
• corporate strategy intern

Careers

This course prepares you for a wide range of careers. Some of our graduates work for employers, such as:

• L'Oréal
• Heineken
• Continental
• Axel Springer SE
• TCD Foods Ltd
• Unilever
• EY
• Bosch
• Mintel