Programme details | |
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Degree: | Bachelor of Science (Honours) (BSc (Hons)) |
Discipline: |
Marketing
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Duration: | 36 months |
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This focused degree equips you with the technical skills and knowledge of a marketing professional. You'll be trained to use them in real-world situations, so that you are ready to make an immediate impact in your career.
You will study a course designed and delivered with the active participation of the industry. You will learn academic theory in depth, and apply it to the real world.
This translates into a valuable year-long work placement; modules enriched with live case studies and consultancy projects; and skills training designed to meet the latest marketing trends.
Through a flexible mix of core and optional modules, you will cover key topics such as strategic marketing, digital business, and consumer behaviour.