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Study at Middlesex University London

London, United Kingdom

Marketing
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Marketing

Bachelor of Arts at Middlesex University London

Programme details
Degree: Bachelor of Arts (BA)
Discipline: Marketing
Duration: 36 months
Annual tuition (EEA) 9,250 GBP
Annual tuition (non-EEA) 12,500 GBP

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Description:

What will you study on the BA Marketing?

The course is designed to expand knowledge in three pivotal areas of marketing: the behaviour of consumers, marketing research and the management of brands. In Year 2 you will also choose one of three specialised options: Managing Marketing, Fashion and Luxury Goods Marketing and Enterprise and Small Business Marketing.

In Year 3 you will study two compulsory modules in Marketing Strategy and E-Marketing and Social Media, designed to advance your skills and knowledge to propel your career. You will also be able to choose two options from a wider list of specialist marketing modules including: Public Relations; Advertising and Promotion; and New Venture Management.

To enhance your learning experience you will be provided with a handbook for each module, as well as the support of dedicated myUniHub websites which are packed with online resources.

Modules



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