The Bachelor in International Business Management – Marketing at UCLL is a unique bachelor programme that offers a truly global learning experience by offering the opportunity to study each year in a different country, or to complete your degree in Belgium, in Leuven - one of the world’s top student cities (QS Best Student Cities Rankings 2026).

Over the course of three years, you will gain practical experience, learning together with peers from all over the world from lecturers with professional expertise and benefiting from UCLL’s strong partnerships with leading international companies. 

The curriculum blends international business and marketing with a strong emphasis on digital marketing, entrepreneurship, and marketing trends like AI, equipping you with the knowledge and skills most in demand today. 

Through double degree opportunities, exchange semesters, international internships, and collaborative projects with renowned companies, graduates are prepared to pursue an international career in business and marketing or to continue their academic journey with a master’s degree. Throughout your studies, our dedicated team supports you every step of the way - from your first contact with UCLL to launching your professional career.  

Why study at UCLL?

• Profession-oriented programmes ensure smooth transition to the job market;
• Exchange semesters, mandatory (international) internship as well as double degree opportunities;
• Modern well-equipped campus with a strong international vibe.
• Only 25 km from Brussels and its international opportunities
• Top 40 best student cities in the world for international students (according to QS Best Student Cities Rankings 2024)
• Study in Leuven: Big intellectual and scientific hub awarded by the European Commission as European Capital of Innovation 2020, voted European City of Sport 2021

What can you expect?

HIGH PRACTICAL ORIENTATION

The business world will open up to you through cases, company projects, booster weeks, soft skills development sessions, and an (international) internship as a compulsory part of the programme curriculum. You will experience close collaboration with companies throughout your learning journey. International exchange and double degree opportunities will bring a different perspective to your learning experience. After 3 years, you will be fully prepared for the job market.

Our programmes are invariably situated at the bachelor level, or at EQF 6 in official European standards and they are profession-oriented. More information about professional bachelor in Flemish Higher Education system can be found here.

STRONG INTERNATIONAL VIBE

Studying in a highly international environment will not only take your English to the highest level, but also provide you with a unique opportunity to build wide international network and gain experience in working in multicultural teams. You will also have a chance to brush up a second foreign language and learn more about other cultures through intercultural events organized by our students.

DOUBLE DEGREE OPPORTUNITIES

Last but not least, This study programme offers a double degree option, allowing you to earn two diplomas in just three years. By choosing the double degree, you'll spend both semesters of your final year abroad, studying and doing an internship. You'll graduate with a degree from UCLL and the partner institution if you meet both institutions' requirements.

You can do a double degree in English at the following institutions:

• Finland: Laurea University of Applied Sciences (Helsinki)
• France: Université Clermont Auvergne (Clermont-Ferrand)
• Germany: FH Aachen University of Applied Sciences (Aachen)
• Hungary: Budapest Business University (Budapest)

Finally, you can also do a double degree in French at EPHEC in Belgium (Brussels).

At work after your degree:

You will graduate as an allround marketeer. Your job options are varied with a lot of opportunities to grow onto management level jobs. 

• Work as a digital marketeer, communication representative, marketing coordinator, market researcher, sales manager, product- or brand manager, …
• If you want to work in Belgium, you also can apply for a 'job seeking year' after graduation.
• As a graduated marketeer at UCLL you will be able to work quickly within both  Small and Medium -sized Enterprises as large international companies. Our alumni are active within companies such as AB-Inbev, BBDO, BMW, Deloitte, OHL, KBC, …
• Dreaming of an own company? You will also be well-prepared for that! We get you on the right track during your studies, via Startminds. Our personal student coaching for entrepreneurship.