Study (B.A.) Advertising & Brand Design in Berlin and learn to understand people and their needs. Learn how to strategically evaluate, conceive and design creative ideas for companies, brands and products while communicating in a targeted way.

Design advertising and brands

The B.A. in Advertising & Brand Design is your entry into the international creative industry. You will learn to understand and successfully address target groups, to use text and images consciously and purposefully and to confidently design excellent communication for different media.

From market analysis, innovation development, strategic brand positioning and brand design to the development of convincing advertising campaigns, you will learn all the skills required for an international career start in companies, organisations and agencies.

Berlin as a creative stage and important location of the creative industries is your very special source of inspiration for sustainable and unique creation. Numerous projects are carried out with real partners under professional conditions, so that you have the chance to get plenty of practical experience during your studies.

Account management, strategic planning and more:

The excellent facilities at the Berlin School of Design and Communication allow you to perfect both your academic and design profile. In studios, film and photo studios, an in-house market research lab and numerous other work spaces, you can test and implement your big ideas for brands and advertising campaigns.

As a creative communication expert, you are just as much in demand in companies and organisations as in media and advertising agencies.

Career profiles:

• Strategic planner
• Account manager
• Concept designer
• Copy writer
• Media designer
• Art director
• Content creator

In addition, the internationally-recognised Bachelor of Arts degree gives you access to numerous postgraduate and Master's programmes.