This program applies multidisciplinary approach that combines competencies and skills of (a) journalism, (b) emerging media technologies and (c) content (text, audio-visual, VR, AI) creation with informed analysis and problem solving of evolving societal questions. It aims at training of engaged media professionals open to societal challenges, possessing journalistic knowledge and expertise to adequately respond to various societal needs, to critically analyze the impact of media and communications in the public life, and to initiate innovative news services and produce multimedia products.

Learning outcomes (competences acquired)

1. Conceptual and theoretical knowledge and competences:
   • To explore and analyze developmental trends identified within contemporary journalism and emerging media ecosystems; to review those in a broader transnational and political, economic, socio-cultural and historical perspective;
   • To evaluate transformations of contemporary media ecosystems in the context of accelerated globalization and mediatization, analyzing content, audiences, technologies and organizations;
   • To understand the functions of journalism, as a structuralelement of the future media ecosystems, and it’s changing role and functions in a democratic– inclusive knowledge –society.
2. Analytical and research-based competences:
   • To identify significant research questions in the field of journalism, media and communications, to initiate and manage scientific and applied research;
   • To apply qualitative, quantitative and mixed research methodology and empirical data collection techniques in media, journalism and communications research;
   • To critically reflect on the research process and outcomes; to draw research-based conclusions and decisions.
3. Professional competences and skills:
   • To demonstrate solid knowledge of systems of media regulation and self-regulation, cross-cultural differences and to pursue the principles of morality, social responsibility and human rights perspectives in journalism practice;
   • To apply techniques and methods of gathering, selecting, evaluating, writing and editing news, while usingdifferenttypes and sources of information, given themedia users anddifferentchannels;
   • To experiment and critically explore how art and content creation in contemporary journalism are related to affordancies offered by emerging media technologies (text, audio-visual, VR, AI).
4. Social skills:
   • To apply effective communication skills in both, professional and personal areas;
   • To demonstrate social empathy, responsibility and professionalism in decision-making.
5. Personal skills:
   • To demonstrate critical and analytical thinking skills, news and media literacy competences;
   • To apply creative writing, storytelling, innovative thinking, project management, team-building and life-long learning skills.

Internship

Future Media and Journalism study program includes compulsory internship course (6 ECTS, organized during Summer semester), which is aimed to provide students with an opportunity to put the acquired knowledge and production skills into practice and gain on-the-job training in the field of journalism. The course is organized to provide students the experience of supervised professional work in a chosen media organization. During training, students experiment with different news formats and apply various content production strategies and design approaches. After completing the internship, students produce reports providing critical auto-reflection on the encountered professional (collaborative, content production, ethical, etc.) matters.

Career opportunities

The program nurtures entrepreneurial attitude: program graduates will acquire qualifications and a great diversity of skills and detailed professional competences ranging from the most general related to the comprehension of societal process to the most specific and subject (journalism and media) focused. Program alumni will be qualified to work in media and communications organizations, research and training institutions, media monitoring bureaus and market research companies. The Master’s Program in Future Media and Journalism qualifies for further studies, including PhD programs.