|Degree:||Bachelor of Arts (BA)|
Corporate Communication & PR
|Campus location:||Barcelona (Spain)|
|University website:||Communication & Public Relations (in Barcelona)|
|Annual tuition (EEA)||12,900 EUR|
|Annual tuition (non-EEA)||12,900 EUR|
Communication and public relations professionals are vital to both organizations and society as a whole. The digital world – where consumers are no longer passive audiences, but active participants – blurs the lines between businesses and consumers. Our graduates are trained to drive companies forward by tapping into new digital techniques that others are slow to adopt.
Consumers have become active participants of the digital world blurring the line between brand and consumer. A company’s communication and public relations professionals are key in establishing and maintaining relationships with the target audience. This program will cover various topics such as structuring public relations campaigns, media strategies, organizational communication and ethics, while addressing a wide range of communication and publicity concerns.