BA - Bachelor of Arts in Sports Management

The Sports Management BA is a six-semester program designed to prepare students for a variety of exciting careers. Growth in professional sports, recreation, corporate fitness, private health clubs and constant media exposure makes sports management a diverse and dynamic field. The program combines knowledge of nutrition, health and psychology with specialized business and management courses, based upon a foundation of real-world case studies.

MBA in Sports Management students gain the knowledge necessary to become successful sports managers, through case study research, industrial visits and routine networking with professional sports industry professionals, in addition to the managerial training they receive in the classroom. EU’s MBA programs last one year full-time or two years part-time with online options available. 

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MBA - Sports Management

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ABOUT EU BUSINESS SCHOOL

Through our global network of academic partners, you can earn state-recognized degrees with the University of Roehampton, the University of Derby and the Universidad Católica de Murcia on EU campuses. 

Our global community of over 27,000 graduates is growing, join us! #StartHere

Our student body is made up of over 100 nationalities. Post-degree partnerships with Pace University in New York, the University of California at Riverside, Fisher College in Boston and Shinawatra University in Bangkok, among others, offer students the chance to study in diverse and enriching environments.


We provide high quality education in a competitive learning environment with small, dynamic classes in English.

Our pragmatic approach to business education uses a combination of classroom theory and hands-on experiential learning to prepare students for careers in today’s rapidly evolving and globalized business world.

Our classes and campuses are international environments where students and faculty speak on average 3.5 languages

Established in 1973, EU Business School (EU) is an international, professionally accredited, high-ranking business school with campuses in Barcelona, Geneva, Montreux, Munich and online. 

MONTREUX

MUNICH

BARCELONA

GENEVA

1973

Through our global network of academic partners, you can earn state-recognized degrees with the University of Roehampton, the University of Derby and the Universidad Católica de Murcia on EU campuses. 

Our global community of over 27,000 graduates is growing, join us! #StartHere

Our student body is made up of over 100 nationalities. Post-degree partnerships with Pace University in New York, the University of California at Riverside, Fisher College in Boston and Shinawatra University in Bangkok, among others, offer students the chance to study in diverse and enriching environments.

Our classes and campuses are international environments where students and faculty speak on average 3.5 languages


We provide high quality education in a competitive learning environment with small, dynamic classes in English.

Our pragmatic approach to business education uses a combination of classroom theory and hands-on experiential learning to prepare students for careers in today’s rapidly evolving and globalized business world.

Established in 1973, EU Business School (EU) is an international, professionally accredited, high-ranking business school with campuses in Barcelona, Geneva, Montreux, Munich and online. 

ABOUT EU BUSINESS SCHOOL

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#1

EU's Digital MBA ranked top in CEO Magazine's Online Global Rankings eight years running

5th

6th

best business school for female students according to Capital magazine

 

in the QS MBA Guide Return on Investment Report for salary uplift in Europe

for excellence in business education awarded by QS Stars

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MONTREUX

MUNICH

BARCELONA

GENEVA

Discover Our Campuses

BA (Hons) in Business Management (Marketing)

Barcelona | All Classes in English

WHAT MAKES US DIFFERENT

About EU

EU Business School delivers an outstanding business education on its campuses located in vibrant, cosmopolitan cities as well as our Digital Campus. High-level academics, consultants, entrepreneurs and business leaders teach EU’s innovative business programs in English to a multicultural student body of 100+ nationalities. Immersed in real-world business environments through company visits and guest speaker events, among others, students gain privileged insights into how companies really work, giving them a competitive edge in today’s fast-paced business world. Find out what makes us different by watching our video.


Overview

The BA (Hons) in Business Management (Marketing) program gives students the tools and entrepreneurial mindset to excel in today’s postmodern marketing environment. Students will be introduced to the fundamentals of the field and understand how marketing functions within the different departments of real businesses and with customers.

The ability to combine elements of different business disciplines is vital to students’ careers, and key to their development as a successful 'marketeer'. The skills students learn through the program will help them excel in the marketing sector.

DURATION

Six semesters/three years

NUMBER OF CREDITS

180 ECTS

START DATES

October & February

LANGUAGE

English

BA (Hons) in Business Management (Marketing)

Program Structure

The BA (Hons) in Business Management (Marketing) is a six-semester, three-year program (180 ECTS). The core courses taught during the first year will give students a solid grounding in all essential business disciplines, while the second and third years incorporate their chosen pathway.


Learning Outcomes

Participants are encouraged to think creatively; critically analyze and develop marketing strategies; and develop ideas on how to respond to the ever-advancing dynamics of 21st-century marketing. During this program, students will:



BA (Hons) in Business Management (Marketing)

Career Options

The BA (Hons) in Business Management with a pathway in marketing provides students with an advanced business skillset as well as marketing know-how. Students who successfully complete this degree may be interested in the following job positions: 

  • Trade Marketing Manager
  • Consumer Insights Manager
  • Marketing Manager
  • Media Planner

Areas of Work

The BA (Hons) in Business Management with a pathway in marketing provides students with opportunities across different business sectors and in different fields. Graduates of this degree may be interested in working in the following professional areas: 

  • Digital Marketing
  • Market Intelligence
  • Advertising
  • Social Media

Duration:

Number of Credits:

180 ECTS

Six semesters/three years

Language:

English

Start Dates:

October & February

BA (Hons) in Business Management 

(Marketing)

  • Foster a customer-led approach toward all business opportunities.
  • Inform of new product and service development.
  • Apply innovative concepts and techniques to achieve key marketing opportunities.
  • Evaluate contemporary marketing theory and strategies to meet stakeholder needs.

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Taught in English

Accredited foundation, bachelor's, master's and MBA programs. 

Learning from Leaders

Students get to network and learn from high-profile business leaders.

International

Our student body comprises more than 100 nationalities.